What to Wear at LP!

By: Esther Buckner

GWWIB Launch Party Lookbook

The GWWIB Launch Party theme is Be Bold — but most importantly, we want everyone to feel comfortable, confident, and completely themselves. Being bold doesn’t mean dressing a certain way. It means wearing what makes you feel strong, authentic, and excited to show up.

Here are three aesthetic directions to inspire your launch party look:

Cool Girl Neutral

Timeless, effortless, and slightly edgy. Think staple denim, a statement jacket, and simple accessories that create a polished look without trying too hard. This vibe is perfect for someone who feels most confident in clean, classic pieces that always look put together.

Coquette Girly Pop

Soft, playful, and feminine with personality. Pastel tones, bows, dainty jewelry, and fun pops of color create a look that feels expressive, trendy, and full of confidence through sweet, eye-catching details.

Organic It Girl

Rich tones, cozy textures, and elevated basics. Deep greens, layered accessories, and structured statement pieces create a grounded yet fashion-forward look that feels effortless, natural, and chic.

No matter which aesthetic speaks to you, the goal is to show up feeling like your best and boldest self. Fashion is a form of self-expression. This launch party is about celebrating individuality, uplifting each other, and creating a space where everyone feels confident in their own skin.